While AI technologies provide capabilities for quicker content creation and distribution, internet protocol-based workflows enable greater creative control and IT manageability, and help customers get to market faster. ISPORTiSTiCS uses various NVIDIA Enterprise resources - AI acceleration and AWS infrastructure on NVIDIA GPUs with technologies including CUDA, Maxine and TensorRT - to deliver on-air graphics, full-resolution video editing capabilities and automation in production processes. Its smart sports video platform is based on the cloud and powered by AI and computer vision. NVIDIA Inception member iSPORTiSTiCS is also using AI and training algorithms to enhance the experience for sporting events. Its AI algorithms decide which is the best image to extract that shows the action on the field, automatically, thanks to NVIDIA RTX GPUs and accelerated computing. NVIDIA partner, MEDIAPRO Group, created AutomaticTV, which can process four 4K cameras at 60 frames per second in real time. With AI, broadcasters can use advanced capabilities like recommender systems, gain deeper insights into content and viewership, and automate repetitive tasks to enhance productivity and efficiency. AI Takes Broadcast to New HeightsĪI-accelerated technologies are helping enhance the experience for content creation, distribution and consumption. NVIDIA RTX GPUs and low-latency NVIDIA Networking products are driving the latest trends in broadcast, including AI, real-time graphics and virtual production. NVIDIA is working with partners to meet these demands, bringing the future of production and distribution to viewers around the world. To take advantage of the latest capabilities driven by AI and accelerated computing, broadcasters must transition to flexible, software-defined infrastructure. The new era of broadcast is here - and it’s powered by NVIDIA.Ī rising demand for entertainment content, combined with the shift to streaming platforms, means traditional broadcast workflows need to evolve.
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